Like a lot of people, I really love examples of things as a means of learning. In-depth case study content is one of my favorite types to consume. I really enjoyed reading both Jon Cooper’s original post on creative link building and his follow up post. Along those same lines, we asked 30 marketers to […]
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What’s the #1 Habit of Successful Content Marketing Campaigns?
I find habits really interesting. One of my favorite recent reads was Charles Duhigg’s excellent book on the subject. I love Nir Eyal’s blog on behavior engineering. One of my favorite interview series is Copyblogger’s look at how smart people write. Because there are so many different ways to “win” and get traction in content […]
27 Marketing Experts Share Their Favorite Content Marketing Tools (And How They Use Them)
Regardless of if you’re a seasoned marketing veteran or relatively new to the Content Marketing world, there are tons of content marketing tools available on the market today (many of which are absolutely free) that are guaranteed to help you reach your marketing goals faster and easier. Whether it’s for content strategy, content creation, content […]
Things to Consider Before Interviewing Influencers
The first thing to consider when interviewing influencers is your objective. Are you trying to get additional readers and attention for your blog? Are you trying to get the maximum amount of exposure and links for the specific piece of interview content you’ve produced? Are you trying to create content via your interview for a […]