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A Kick-start Guide to Content Marketing on Facebook

It’s a fact – content rocks todays marketing. It costs 62% less than traditional marketing and generates 3 times as many leads (DemandMetric). It’s no surprise that according to Content Marketing Institute, 93% of B2B marketers rely on content to promote their brands.

But, given the wealth of different platforms, in order to fully avail of it’s abilities; you

May 21, 2015 Continue Reading →

Quick and Dirty Viral Content Types You Probably Ignore

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While content marketers swear that you need so called long form content the social Web proves them wrong by

spreading tiny information chunks you can come up with quickly.

How to create text images, animated gifs and other memes that carry your message.

 

Yeah, I really enjoy reader essays – on paper. Indeed I

May 19, 2015 Continue Reading →

How to Use Eye Catcher Images to Get People’s Attention

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One of the often neglected content best practices is the usage of eye catcher images. Everybody in print media does it for ages but on the Web most website owners fail at it. It’s really easy by now. Free images are widely available and can attract readers who otherwise would ignore

May 14, 2015 Continue Reading →
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